Unified.to

Readandwritecustomerprofiledatainreal-time

Launch 20+ pre-built Customer Data Platform integrations today and access normalized customer profile data with zero maintenance — all through a unified API.

Customer Data Platform

One request. Every CDP.

Swap the connection_id and the same code reads customer profiles from mParticle, Amperity, Adobe Experience Platform or any of 20 customer data platform integrations, in one normalized shape. Every call is live against the source API.

curl --get \
  'https://api.unified.to/cdp/{connection_id}/profile' \
  --data 'limit=1' \
  --header "authorization: bearer $UNIFIED_API_KEY"
Response — same fields for every CDP
[
  {
    "id": "prf_4c91e2",
    "created_at": "2026-05-19T12:00:00.000Z",
    "updated_at": "2026-10-24T21:08:55.000Z",
    "name": "Jane Cooper",
    "email": "jane@foobar.com",
    "company": "Foobar Inc.",
    "title": "Head of Partnerships",
    "is_anonymous": false
  }
]

Start free 30-day trial

No credit card required. Get your API key, connect real accounts, and make live calls like this one in minutes.

The modern Unified API+MCP platform, built differently

Real-time, pass-through

Every request hits the source API live. No caching or sync jobs: reads and writes go to the source API, and native and virtual webhooks report changes on supported integrations.

No customer records at rest

No customer records at rest; connection credentials and operational metadata are encrypted at rest. Each workspace runs in one region: US on every plan, EU or AU on Pro and Scale.

Common objects across every category

Unified objects, endpoints, scopes and errors across every category, plus raw payloads when you need vendor-specific fields.

Custom fields & objects

Read and write custom fields through the Metadata API; reach custom objects through raw fields and the Passthrough API.

AI-ready integrations

Built for AI products: Unified MCP gives LLMs scoped access to integration tools, with options to limit permissions and hide sensitive fields.

Predictable pricing, no lock-in

Usage-based pricing that scales with API volume, not with the number of customers you connect. Own your credentials and export them anytime; tokens issued to your own OAuth app keep refreshing after you leave.

Get integrations from backlog to production in days

1. Activate integrations

Enable integrations across 38 API categories, from Analytics to Customer Data Platform and Performance Management

1. Activate integrations

2. Launch integrations

Build, test, and launch multiple integrations simultaneously with only a few lines of code.

2. Launch integrations

3. Authorize integrations

Embed our authorization component to let customers easily link their accounts.

3. Authorize integrations

Authorization handled for you

A pre-built authorization component and API handle each vendor's sign-in, so your code works with a connection ID.

See documentation

Business Login

Sign users in with the software their company already runs on. Redirect them to one Unified URL and get back their verified email and name. No OAuth flows to build, no tokens to store.

Built on OpenID Connect (OIDC), OAuth2, and SAML specifications.

Unified supports 323+ sign-in integrations.

Trusted by developers and product teams worldwide

ThriveLearning.com
Humi.ca
Paidiem.com
HeroHunt.ai
HireTechLadies.com
Sailes.ai
Foresight
Recital
Talin
Sync2Hire
HoneyBook

Fresh data to fuel countless use cases

Power AI copilots, insights, predictive analysis, and automation with a modern integration infrastructure that scales alongside you.

Customer Data Platform

Read Segments

Read segments and profiles with one API and unified data models.

Customer Data Platform

Write Segment Events

Write segment events with one API and unified data models.

Customer Data Platform

Read Profiles

Read profiles with one API and unified data models.

Build with a unified Customer Data Platform API

Read and write data from multiple Customer Data Platform integrations

Unified Profile
Fields:
id created_at updated_at name first_name last_name email telephone gender birthdate title company address identifiers metadata segments is_anonymous consent source_id raw
Methods:
Create a profile List all profiles Retrieve a profile Update a profile Remove a profile
Unified Segment
Fields:
id created_at updated_at name slug description definition type compute_mode size is_active source_id metadata raw
Methods:
Create a segment List all segments Retrieve a segment Update a segment Remove a segment
Unified Event
Fields:
id created_at name type occurred_at profile_id identifiers metadata source source_id raw
Methods:
Create an event List all events Retrieve an event Update an event Remove an event
Unified Source
Fields:
id created_at updated_at name slug type direction is_enabled metadata raw
Methods:
Create a source List all sources Retrieve a source Update a source Remove a source
Unified Destination
Fields:
id created_at updated_at name slug type direction is_enabled metadata raw
Methods:
Create a destination List all destinations Retrieve a destination Update a destination Remove a destination
Unified Activation
Fields:
id created_at updated_at name segment_id destination_id source_id schedule status last_run_at is_enabled metadata raw
Methods:
Create an activation List all activations Retrieve an activation Update an activation Remove an activation

Why our customers choose us

4.9 out of 5 on G2 (28 reviews, as of 21 October 2026)